What You'll Learn
A clear framework for defining who you're actually talking to (hint: it's not a demographic)
A structured approach to your offers — so your marketing has one clear place to point people
A mapped-out client journey that feels like a relationship, not a funnel
Access to a custom GPT to help you move immediately into action.
Your Workshop Facilitator
Cheyanne O'Driscoll
CO' Marketing | Grow to Lead
Cheyanne O'Driscoll is the founder of CO' Marketing. Over the past 8 years, she's worked with more than 200 independently owned Canadian businesses, helping them grow through owner-led marketing training and tools, alongside growth marketing strategy.
Why This Workshop?
As an independent small or micro business owner, you're wearing all the hats, and marketing shouldn't feel like another impossible task. You're putting in the effort, but are you seeing real results? This 60-minute workshop cuts through the noise and gives you the marketing structure successful small business owners use to turn their effort into predictable growth. You'll walk away with a clear roadmap you can implement immediately, not another "nice-to-know" theory. We'll cover the essential structures that connects your daily marketing activities to real business results, so you can stop guessing and start growing.
What Attendees Are Saying
Don't just take our word for it—hear from business owners who've transformed their marketing with this framework.
Cheyanne has led numerous high-value workshops for the WE-CAN Project community of women entrepreneurs. Her insights have equipped our attendees with the clarity and confidence to build a strong marketing skillset rooted in common-sense strategy. She has a unique ability to break down complex concepts into actionable steps, making sure everyone leaves with a set of tools they can immediately apply to her business. I would highly recommend Cheyanne as a speaker or marketing workshop facilitator.
Fresh Idea Collective | Grow to Lead
Cheyanne is smart, kind, and so easy to work with. She knows exactly how to help small local businesses with their marketing. She helped me get clear on my goals, my purpose, and the right strategy for my business. I think every small business owner should work with her.
Cha Cha Tea
I participated in some of Cheyanne's free workshops, and when she would talk, I had to grab a pen, and be ready to listen to the replay for what I missed because there is no filler when she speaks. It's all actionable... There is no fluff... She is all value, and zero fluff.
Prim Heirloom Designs
Working with Cheyanne was great. I've invested in marketing before that I now realize wasn't appropriate for my size or style of business. I understand why I was so uncomfortable with those other methods. They didn't fit with my authenticity. Cheyanne never forced anything that didn't feel right to me. I've got a framework now to take forward as I continue to market more consistently.
Pawsitively Fit
Ready to Unlock your Marketing Growth this Fall?
This free 60-minute workshop is designed to give you the clarity and confidence you need to scale your business. You'll leave with a concrete plan and the exact steps to implement it. No fluff, no upsell—just practical, actionable strategies for independent and micro business owners like you.
Join us for the workshop